SuperFat Mac & Cheese

SuperFat Mac & Cheese is a low-net-carb alternative to a classic comfort food, made with lupini bean pasta and yellow cheddar. As being a keto product we had to communicate the benefits clearly while preserving the familiar, indulgent appeal of traditional mac and cheese. The bold typography, warm yellow palette, and prominent product photography create a strong shelf presence, supported by a clear information hierarchy that makes the product’s key nutritional benefits easy to understand.